Apple Extends Limited Time iPhone XR and iPhone XS Trade-In Promotion to Australia and China
Apple has extended its limited-time promotion offering extra trade-in credit towards an iPhone XR or iPhone XS to Australia. The promotion has also gone live in China, as spotted by 9to5Mac, and in Hong Kong, Taiwan, and Macao. The promotion first launched in the United States in late November.
As in the United States, Apple is offering higher trade-in values for select older iPhone models towards the purchase of a new iPhone XR or iPhone XS. In Australia, the iPhone XR starts at $1,229, but customers can purchase the device for as low as $849 when trading in an iPhone 7 Plus for a limited time.
The promotion is only available at Apple Stores in Australia and China, whereas it’s also available online in the United States. Apple says the offer ends January 31, 2019 in China, but it has yet to specify a deadline in Australia.
Many analysts have expressed concerns about weakening iPhone sales, and Apple’s aggressive marketing of the iPhone XR in particular and its decision to stop disclosing iPhone unit sales starting next quarter fit that narrative. Apple’s stock price is down nearly 30 percent since the day of its last earnings report.
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