Inside Apple Fifth Avenue: An all-new space with a familiar face
How do you improve on an icon? That’s the challenge Apple tackled to complete its most extensive store renovation to date. Apple Fifth Avenue and its 32-foot glass cube entrance have returned to New York City. Ahead of the famous store’s reopening, timed to coincide with the release of the iPhone 11, 11 Pro, and Apple Watch Series 5, Apple gave us a sneak peek inside.
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