Nobody will win the Apple versus Epic Fortnite battle, not even consumers
On August 13, Epic, developer of the wildly popular battle-royale game Fortnite, began baiting Apple and Google into legal battles. The game developer is playing a game, and it is a strategic one with all to play for.
It started when Epic announced that they would be permanently lowering the prices on in-game purchases for Fortnite. Players on console, Mac, and PC, would automatically get the discount on all future purchases.