Twitter CFO says iOS 14 privacy changes could level the playing field
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Twitter CFO Ned Segal says the company feels confident about Apple’s planned iOS 14 privacy changes, and added that the feature could allow Twitter to better compete with its rivals.
Credit: Wall Street Journal
Speaking at the Morgan Stanley Technology, Media and Telecom conference, Segal said that Twitter feels good about its ability to leverage “the unique signal that Twitter has with a growing audience, with better formats and more relevance and the ability to better leverage that signal, much of which isn’t tied to a device ID.”
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