WWDC 'hashflag' goes live on Twitter ahead of next week's event

Twitter on Tuesday activated a “hashflag” for Apple’s Worldwide Developers Conference, an annual gathering that will undoubtedly be the topic of many tweets come next week.

Apple first took advantage of hashflags, or custom icons that appear next to hashtags in users’ Twitter feeds, in the lead-up to last September’s iPhone unveiling. It used the same feature to promote its latest hardware reveal — M1 iMac, iPad Pro, Apple TV 4K and AirTag — in April.For WWDC, Apple is borrowing an image from iMessage to go along with the “#WWDC21” hashtag. Tweets that include the hashtag will include a “thumbs-up” Tapback, or a blue bubble that contains a white “thumbs-up” graphic.

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